Privacy Policy

1. Information We Collect

• Personal Identification Data: We collect your full name, date of birth, gender, nationality, passport details, and government-issued identification numbers necessary for booking international travel.
• Contact Information: We collect your email address, phone number, physical billing address, and emergency contact details.
• Bespoke Preferences & Sensitive Data: To design your tailor-made experience, we collect specific dietary restrictions, medical conditions, physical mobility limitations, and personal travel preferences.
• Financial Details: We collect credit card information, bank account details, and billing history through secure, encrypted third-party payment gateways.
• Digital Data: We automatically collect information about your website visit, including your IP address, browser type, device information, and browsing behavior via cookies and tracking pixels.

2. How We Use Your Information

• Itinerary Customisation: We use your travel preferences and personal data to design, plan, and curate your bespoke travel itineraries.
• Booking Execution: We utilize your identity and contact details to finalize reservations with airlines, luxury hotels, cruise lines, private charters, and local tour operators.
• Customer Communication: We use your contact information to send itinerary updates, payment reminders, flight notifications, and responses to your inquiries.
• Marketing Communications: With your explicit consent, we may send you curated newsletters, luxury travel inspiration, and exclusive promotional offers. You can opt out at any time.
• Legal and Safety Compliance: We process data to comply with international aviation laws, customs requirements, tax regulations, and emergency safety protocols.

3. Who We Share Your Information With

• Third-Party Travel Suppliers: We share your relevant personal details (including passport and medical data, if applicable) with the airlines, hotels, transport providers, and local guides booked for your specific trip.
• Destination Management Companies (DMCs): For bespoke trips, we share your preferences with our local ground partners in your destination country to ensure seamless on-site execution.
• Payment Processors: Your financial data is securely shared with accredited, PCI-compliant payment gateways to safely process your transactions.
• Government and Law Enforcement: We disclose required data to border control, customs, immigration, and aviation security authorities as mandated by global laws.
• Service Providers: We may share digital data with IT support, cloud hosting providers, and marketing analytics platforms that help operate our website securely.

4. Data Security & Global Transfers

• Encryption Standards: We implement industry-standard SSL/TLS encryption protocols to protect your data during digital transmission and storage.
• International Data Transfers: Because bespoke travel is global, your information will be transferred to, and processed in, countries outside your home jurisdiction. We ensure our international partners maintain strict confidentiality.
• Data Retention: We retain your personal data only as long as necessary to fulfill your travel bookings, satisfy legal or tax requirements, or resolve potential disputes.

5. Your Data Rights

• Access and Correction: You have the right to request a copy of the personal data we hold about you and ask for immediate corrections to any inaccuracies.
• Data Erasure: You can request the deletion of your personal data from our systems, provided it is no longer required for active bookings, legal obligations, or regulatory audits.
• Consent Withdrawal: You can revoke your consent for marketing communications or the processing of sensitive medical/dietary data at any time, though withdrawing travel data may impact our ability to execute your trip.

For our European Union and USA Clients

European Union (GDPR) Specific Clauses

• Legal Basis for Processing: We process your personal data under the following strict legal frameworks required by GDPR:

• • • Performance of a Contract: To fulfill your bespoke travel bookings.
    • Explicit Consent: For processing sensitive data (e.g., medical conditions or dietary requirements) and sending marketing emails.
    • Legitimate Interests: For website security, fraud prevention, and business analytics.

• Your GDPR Rights: If you are a resident of the European Economic Area (EEA) or the UK, you possess the following expanded rights:

• • Right to Data Portability: The right to request your data in a structured, machine-readable format.
  • Right to Restrict Processing: The right to block us from using your data while a dispute is being settled.
  • Right to Lodge a Complaint: The right to complain directly to an official EU Data Protection Authority (DPA) if you believe your privacy rights have been breached.
• International Data Transfers: When we transfer your data outside of Europe to international ground suppliers, we safeguard it using EU-approved Standard Contractual Clauses (SCCs) or rely on countries recognized as providing adequate data protection.

2. United States (CCPA/CPRA & State Laws) Specific Clauses

• Categories of Personal Information Collected: In the preceding 12 months, we have collected the following categories of consumer information for business purposes: Identifiers (names, emails, passports), Commercial Information (travel purchase history), Geolocation data, and Sensitive Personal Information (health/dietary needs for your trip).
• Your US Privacy Rights: If you are a resident of California or states with similar frameworks (e.g., Virginia, Colorado, Texas), you have the right to:
  • Right to Know: Request details on exactly what personal data we collect, use, and share.
  • Right to Opt-Out of Sale or Sharing: Request that we do not “sell” or “share” your personal data for cross-context behavioral advertising.
  • Right to Limit Sensitive Data: Limit our use of sensitive data (like passport numbers or health info) strictly to what is necessary to perform your travel services.
  • Right to Non-Discrimination: We will never deny services, charge different prices, or provide a lower quality of luxury service if you choose to exercise your privacy rights.
• “Do Not Sell or Share My Personal Information”: We do not sell your personal data to data brokers for cash. However, because we use third-party analytics cookies (like Google Analytics) on our website, this may technically count as a “sale” or “share” under US state laws. We provide an opt-out mechanism via our cookie consent banner.

3. Third-Party Analytics, Pixels, & Cookies

• Tracking Technologies: Our website utilizes Google Analytics, Meta Pixels, and similar tracking cookies to analyze web traffic, understand user engagement, and optimize our luxury marketing campaigns.
• Consent Management:
  • For European users, these tracking technologies are disabled by default and will only fire if you explicitly click “Accept All” on our cookie banner (Opt-In).
  • For US users, you can opt-out of these tracking mechanisms at any time by utilizing our website’s cookie settings or via your browser’s Global Privacy Control (GPC) signal.